对我国商业银行个人理财业务的研究_工商管理毕业论文_盲审

对我国商业银行个人理财业务的研究_工商管理毕业论文_盲审

电 子 科 技 大 学

UNIVERSITY OF ELECTRONIC SCIENCE AND TECHNOLOGY OF CHINA

学 士 学 位 论 文

BACHELOR DISSERTATION

论文题目 对我国商业银行个人理财业务的研究

学生姓名

学

号 专 业 工商管理学 院

指导教师

指导单位

2009年 12月 20日

桂林电子科技大学

对我国商业银行个人理财业务的研究_工商管理毕业论文_盲审

对我国商业银行个人理财业务的研究_工商管理毕业论文_盲审

摘 要

摘要

随着我国经济的快速发展，居民的生活水平和收入大幅的增加，如何对这些收入进行有效的管理，成为了人们所关注的热点问题。而商业银行个人理财业务的推出，正是为了解决这个问题。文章首先概述了个人理财业务的定义，较为系统地阐述了国内外商业银行个人理财业务的发展阶段、现状，分析了个人理财业务面临的风险和监管要求，重点研究了我国商业银行个人理财业务存在的问题及发展对策、建议。存在问题包括：只注重理财产品的单纯销售产生的短期效益，理财产品不丰富、注重投资理财，忽略生活理财、银行人力资源的瓶颈、个人理财业务在发展的同时，风险管理不够强等诸多问题。通过对我国个人理财市场的现状分析和风险分析，借鉴国外商业银行个人理财业务的发展，结合我国商业银行的实际情况和个人理财业务存在的问题，最后提出了我国商业银行个人理财业务的发展对策，为国内商业银行更好地开展个人理财业务提供了一定的参考。

本文分为四个部分，第一部分介绍了个人理财业务的相关定义。第二部分介绍了国内外商业银行个人理财业务的现状，并找出了我国商业银行个人理财业务存在的一些问题。第三部分提出了对我国商业银行个人理财业务的一些建议。第四部分是对全文的总结。

关键词：个人理财，商业银行，金融业

I

对我国商业银行个人理财业务的研究_工商管理毕业论文_盲审

Abstract

ABSTRACT

With the China's economic development, A substantial increase in resident's living standards and revenue, so how effective manage this revenue is a hot problem that people care about. To solve this problem, Personal financial business is come up with. This paper first outlines the definition of personal financial business,More systematically expounded the development、status of domestic and foreign commercial banks's personal finance business,Analysed the personal financial business risks and regulatory requirements,focus on the problems of the commercial banks' personal financial business and give some development of countermeasures and suggestions.Problems include: focus only on financial product sales generated by the mere short-term benefits,financial products are not rich,focusing on finance and investment, ignoring life of financial management,human resources bottleneck banking,with the personal finance business development, the management is risk, and so on.Through the status quo of China's personal finance market analysis and risk analysis,drawing on personal finance from foreign commercial banks business development, combined with the actual situation of China's commercial banks and personal wealth management business problems and finally put forward Commercial Banks Personal Financial Planning Business Development Strategies for the domestic commercial banks to conduct personal financial services to better provide some reference.

The article consists of five sections. Section one introduce personal financial business’s definition and classification. Section two introduce personal financial business of domestic and foreign commercial bank’s background and status of now, find out some problems in commercial banks’ personal financial business. Section three propose some suggestions about personal financial business of domestic commercial bank. Section four summarizes the full article.

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对我国商业银行个人理财业务的研究_工商管理毕业论文_盲审

目录

摘要 .................................................................................................................................. 1

ABSTRACT ..................................................................................................................... 2

第1章 引言 .................................................................................................................... 1

1.1 背景介绍 ................................................................................................................... 1

1.2 选题意义 ................................................................................................................... 1

第2章 商业银行个人理财业务的定义 ........................................................................ 2

2.1. 商业银行个人理财业务的定义 .............................................................................. 2

第3章 中国商业银行个人理财业务的现状分析 ........................................................ 3

3.1 国内外商业银行个人理财业务的发展历程和现状 ............................................... 3

3.1.1 发达国家商业银行个人理财业务发展历程和现状 ............................................ 3

3.1.2 我国商业银行个人理财业务发展状况 ................................................................ 3

3.2 我国商业银行在发展个人理财业务中存在的主要问题 ....................................... 5

3.2.1 只注重理财产品的单纯销售产生的短期效益，忽略长远利益 ........................ 5

3.2.2 理财产品不丰富 .................................................................................................... 6

3.2.3 注重投资理财，忽略生活理财 ............................................................................ 6

3.2.4 银行人力资源的瓶颈 ............................................................................................ 7

3.2.5 我国商业银行个人理财业务在发展的同时，风险管理不够强 ........................ 8

第4章 提高和完善我国商业银行个人理财业务的相关建议 .................................. 10

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