商务英语高级词汇——专业服务(4)

The department store used inexpensively priced shoes as a loss leader to get customers to come into the store.

未提供注释。

low-hanging fruit (noun phrase) = 可轻易实现的目标

an option that is the easiest to do or is most likely to succeed first

To increase sales, we focused on low-hanging fruit and targeted teenagers, who already liked our products.

未提供注释。

商务英语高级/中级词汇

make-versus-buy (adjective phrase) = 制造或采购

a type of business decision that compares the costs and benefits of creating something internally to purchasing it from a supplier

The make-versus-buy decision is critical because the wrong choice can cost the company a lot of money.

未提供注释。

manage expectations (verb phrase) = 管理期望

providing realistic or conservative information about company affairs to avoid creating unrealistic hopes for the future

Our sales director is excellent at managing expectations with our customers.

未提供注释。

matrix management (noun phrase) = 矩阵管理

a type of management structure in which an employee reports to more than one person My company uses matrix management. I report to a regional manager and also to the engineering manager at headquarters.

未提供注释。

mind share (noun phrase) = 印象份额

the development of consumer awareness of a product or service

One of the main goals of marketing is to develop widespread mind share for a company's products.

未提供注释。

mission-critical (adjective) = 任务关键

used to describe something that is so important that a company cannot succeed or function without it

At the company meeting, our CEO said that succeeding in the Asian market is mission-critical for our business this year.

未提供注释。

modularize (verb) = 模块化

make portions of a whole into pieces that can stand alone or work as a unit or subsystem By modularizing its different divisions, the company was able to create three separate, successful businesses.

未提供注释。

monetize (verb) = 货币化

find a way to make money from an activity, property, or good

Many companies offer premium services as a way to monetize visitors to their Web sites. 未提供注释。

商务英语高级/中级词汇

nearshoring (noun) = 近岸

outsourcing to a country that is close to the home country, or paying a service provider to manage a business process with people and processes in a nearby country

A company in Texas is nearshoring with a Mexican company that produces about half of its products.

未提供注释。

needs assessment (noun phrase) = 需求评估

an evaluation of a situation to understand what is needed to solve a problem or achieve a goal

Our needs assessment indicated that we needed to hire at least two more software engineers.

未提供注释。

net present value (noun phrase) = 净现值

NPV; a method of financial analysis of a possible investment that compares all costs to all future income or cash inflows

We looked at the net present value of the stock and decided not to buy it because it would not be a good long-term investment.

未提供注释。

专业服务 - 高级 (13)

offshoring (noun) = 离岸

moving business operations to a country that is far from the home country, usually because that location is less costly

Offshoring is very common in manufacturing companies because the labor costs are less expensive in other countries.

未提供注释。

operationalize (verb) = 使运转

have something start doing actual work; put into operation

After almost a year of planning, we operationalized our new assembly-line processes. 未提供注释。

opportunity cost (noun phrase) = 机会成本

the value of an option that a person or company does not choose

When John started his MBA, the opportunity cost was the salary he gave up by quitting his job.

未提供注释。

optimize (noun) = 优化

take action to get the best or maximum result

The CFO wants us to optimize revenue collection so we can increase cash flow. 未提供注释。

商务英语高级/中级词汇

order-of-magnitude estimate (noun phrase) = 数量级估算

an plan or quote that is made without details and can differ greatly from a final estimate or actual results

Many people find order-of-magnitude estimates of little value because they don't include many facts.

未提供注释。

out of scope (adjective phrase) = 超出范围

not agreed to; not included in the original requirements for a project

We had contracted to provide new hardware, so we had to refuse our client's request for software because it was out of scope.

未提供注释。

out of the loop (adjective phrase) = 圈外

not informed on the latest status; not included in a group that has certain information I didn't know about the plan to hire new salespeople. I'm feeling really out of the loop. 未提供注释。

paradigm shift (noun phrase) = 范式转变

a big change in the basic assumptions that people have on a subject

Most companies now accept the need to think globally, showing that there has been a paradigm shift with regard to globalization.

未提供注释。

pass the buck (verb phrase) = 推卸责任

shift responsibility for a task or mistake from oneself to a different person instead of accepting responsibility

Instead of organizing the meeting himself, he passed the buck and I ended up doing it. 未提供注释。

patent infringement (noun phrase) = 专利侵权

illegally using a design or process that someone else has created

When our company lawyer found out how s …… 此处隐藏：4944字，全部文档内容请下载后查看。喜欢就下载吧 ……