中西方送礼文化差异Gift giving etiquette

跨文化交际,Gift-giving etiquette中西方送礼文化差异

Gift-giving Varies Among Different Cultures

跨文化交际,Gift-giving etiquette中西方送礼文化差异

Difference s of giftgiving and gift receiving in Western culture and Chinese culture!

Gift giving is a big part of any culture. No matter in Western countries or in Eastern countries, people all pay attention to gift giving and gift receiving. They all believe etiquette requires reciprocity and exchange of gifts can leave a deep impression on each other and renew friendship.

跨文化交际,Gift-giving etiquette中西方送礼文化差异

In China

跨文化交际,Gift-giving etiquette中西方送礼文化差异

GIFT GIVINGAs for Chinese , we often pay attention to the gift of use value but not the memorable or special meaning. Therefore, Chinese usually choose something expensive as a gift. What’s more the

more expensive the gift is , the closer the relationship between the giver and the receiver is.

跨文化交际,Gift-giving etiquette中西方送礼文化差异

The gift is offered using both hands and must be gift-wrapped .

跨文化交际,Gift-giving etiquette中西方送礼文化差异

In Chinese New Year,Money will be given in a red envelope. It is usually using an even number of new bills.

跨文化交际,Gift-giving etiquette中西方送礼文化差异

Taboos in China Do not give clocks as gifts. The word for "clock" in Chinese is similar to the word for "death."It is impolite. Colors such as white, blue or black are associated with funerals. Do not wrap gifts in these colors. Red, yellow and pink are seen as joyful colors, which are more acceptable for gift wrap.

跨文化交际,Gift-giving etiquette中西方送礼文化差异

GIFT RECEIVING Chinese tradition dictates that a person should not appear greedy, so the recipient will refuse the present when the first offer. The giver should politely continue to offer the gift untill the opposite side accept it.

跨文化交际,Gift-giving etiquette中西方送礼文化差异

If the recipient did not open your gift, it does not mean that he or she is not interested in it. We always open the gift after the giver has left .No matter whether we like it or not , we always say "I like it very much".

跨文化交际,Gift-giving etiquette中西方送礼文化差异

Sharp objects are not suitable such as knives, letter openers, or scissors which imply the severance of a relationship. Do not brag about your gift in front of the recipient.

跨文化交际,Gift-giving etiquette中西方送礼文化差异

Western custom of gift giving 西方送礼习俗

跨文化交际,Gift-giving etiquette中西方送礼文化差异

America

跨文化交际,Gift-giving etiquette中西方送礼文化差异

Small gifts such as pens, business diaries, and mementos(纪念品) with company logos(商标) are usually sufficient.

跨文化交际,Gift-giving etiquette中西方送礼文化差异

In America, lavish(浪费的), extravagant gifts are definitely out. An appropriate alternative to a gift is to take the deserving person to dinner, or to an entertainment or sporting event. 在美国，赠送贵重的礼物是行不通的，比 较合适的礼物是带上你要感谢的朋友去赴 宴或参加娱乐体育活动。

跨文化交际,Gift-giving etiquette中西方送礼文化差异

When visiting the home, it is normallyappropriate to present a gift to the hostess.

跨文化交际,Gift-giving etiquette中西方送礼文化差异

A gift can be something small but elaborate (精心制作 的)for a person with whom you are close.

跨文化交际,Gift-giving etiquette中西方送礼文化差异

It is important to avoid highly personal gifts.

跨文化交际,Gift-giving etiquette中西方送礼文化差异

Gifts are normally opened when received.

跨文化交际,Gift-giving etiquette中西方送礼文化差异

In Australia 澳大利亚 Australia is known for its friendly informality and lack of pretence. So modest gifts, such as a business diary, a paperweight, or a coffee mug might be presented as a memento of a visit of business meeting. At a trade show, T-shirts, ties,

baseball caps, or a pin may be appropriate mementos. Anything more than these types of gifts could cause embarrassment.澳大利亚以其友好，不拘礼节及坦诚而闻名，所以在 参加商务会议时，送上一个商用记事本、纸镇或一个咖 啡杯再合适不过了。在商业展览上，赠送T恤衫、领带、 棒球帽或者一个大头针最合适做纪念品了。若送比这些 东西贵重的礼品反而会致人尴尬。